I'm thrilled beyond imagination to be bringing you a few quick words today from my colleague and dear friend Erin Bouchard. Erin is the Owner of Once Upon A Time Weddings in Strathroy, Ontario and an all around wedding junkie (like someone else we know, hmm...I wonder who)
Over the last few years since I moved to London and dove head first into photographing weddings Erin has been a support, a resource, a brainstorming partner, and so much more! Without further ado, a few words from Erin!
Tell me about your business
A refreshing departure from big box bridal stores and over-priced boutiques, Once Upon A Time Weddings offers a new approach to bridal gown shopping. Go beyond the status quo and experience the only intimate bridal store in Strathroy.
Every Once Upon A Time Weddings bride receives the Peace of Mind that’s fostered from a relationship with an honest, caring, and experienced bridal consultant to help with your entire wedding planning process.
Once Upon A Time Weddings carries the largest selection of plus size wedding gowns in Southwestern Ontario. We stock gowns in sizes 4-26 so every bride, regardless of size, can find the perfect gown.
Owner Erin Bouchard has been working in the bridal industry for seven years. She is a graduate of Heritage College with a degree in Counseling. She is married and is in the final stages of finalizing her adoption of her two beautiful children, Ethan and Arianna.
What inspired you to start your business?
After shopping several local stores for her own wedding & several friend’s weddings, owner Erin Bouchard found a need for a bridal boutique in the London & Sarnia area that was not cookie cutter. Shopping for her own gown was overwhelming as every store seemed to be the same. She encountered the same dresses, same designs, same lack luster customer service. It was then she knew that brides shopping experiences’ did not have to be this way. She envisioned a store that felt more like home. With gowns that weren’t on the cover of every bridal magazine. She dreamt of brides who became more like family and less like a number. She pictured gowns in all sizes so every bride felt beautiful and could try gowns on in a variety of sizes and silhouettes. And because of her fun nature, she pictured brides enjoying their bridal appointment and creating memories that would last long after the I Do’s. And thus, Once Upon A Time Weddings was born.
What do you do for couples?
I work with brides of every size and shape to find the perfect gown for the most important day of their lives. I bring in gowns that can't be found at any other bridal stores so brides have that unique gown that's all their own. I help brides feel beautiful and confident and at home while shopping.
Tell me about your favourite part of the job
That moment was a bride is picturing their wedding day. Envisioning walking down the aisle and having their fiancé see them for their first time. That moment was they realize, yes I'm really getting married. It's a defining moment for most brides and most of the time it's just a subtle acknowledgement that they really are going to be a MRS!
In your clients words…
“Thank you so much for helping me find my dream dress and accessories. You went above and beyond to make sure that everything was perfect! I received so many compliments about how fabulous the dress was. Thanks again for helping to make my wedding perfect!” Stacey Wills (Glencoe)
Biggest piece of advice you give couples about their weddings:
Keep an open mind and be realistic. Realize that the gowns you've pinned on pinterest or found in magazines may not be the ONE when you try them on. Know it's okay to fall in love with something you weren't expecting. Educate yourself a little bit on what gowns cost for quality. Have the conversation about budget with the key people before you start shopping.
Where can people find you?
2 Front St. W Strathroy, ON N7G 1X4
@onceuponstrath (twitter & instagram & pinterest
Anything else you would like people to know?
We love our brides and they love working with us. It's about more than a sale with Once Upon A Time Weddings. It's about whose going to be there with you over the course of your engagement.